The Market Trend Insights by Steve Lesnard

The trends in the marketing world continue to change, therefore for a firm to thrive in such a dynamic market; it should up their game. Even the social media platforms where many producers showcase their products, the different media houses and publications have evolved on the way they operate. According to Steve Lesnard, producers should follow the two rules he suggested. If they are followed to the latter, then the firms are assured of success in their endeavors. Every firm desire to increase the sales and maximize production as it cut on the cost of operations. For this to come true, therefore, the firm needs to utilize the feedback from consumers and purpose to meet their needs for the customer is always right.

Steve Lesnard suggests that the producers should make products memorable for the consumers by keeping them simple. Focus on one need in the market and purpose to meet it. Keep the story right to the consumers. Tell them what is new and what needs the feature will meet. Let your team focus on one element while advertising the product.

The 10 songs in your pocket by the iPod is a good example. The company focused on the music on the go feature of their products. So, everybody that needed to listen to music while doing other errands could go for that specific iPod product. With time, the company has introduced the features in addition to the music on the go. The iPod watches, the security factors are among the new features.

 Steve Lesnard’s second rule is to endeavor to make it real by bringing it to life. This is the standard form of advertisement. You have to bring the product to life by showing how it is used. You can achieve this by showing some reviews from your past client, or some videos showing how the product is used. Yeti is a good example; they hired outdoor ambassadors who used the Yeti products in the field. Many customers were impressed to see the bottles keep drinks either cold or warm which resulted in increased sells of their containers.

This May Be A Season With A Difference For Watford

This May Be A Season With A Difference For Watford

Manager Javi Gracia has noted that Watford achieved something special with a 5-1 defeat of Cardiff, which also happened to be their biggest win of the season. With only eleven losses this season, Watford has become seventh in the Premier League and reached the quarter-finals of the FA Cup. Mr. Gracia has noted that much of this has been achieved because of the extensive level of teamwork that’s been on show at the team all season. This teamwork was highlighted in the Cardiff match when Troy Deeney secured a league double, and Gerard Deulofeu took home a hat-trick.

Because of this, the Watford boss has said that he’s happy with the way the team is playing and has said that he’s hopeful they can achieve something this season. Javi Gracia noted that while the team already has 40 points this season, he wants to continue in both the FA Cup and the Premier League; because of that, he’s hopeful that the team will continue to stay on the same page with the next few upcoming games. Based on the past few performances, however, it seems that many people are confident that this will be the case. The team’s cohesion was on full display when Deulofeu helped set up Deeney’s first goal in the match, which was just before he was substituted out of the game.

Mr. Gracia noted that Deulofeu was great in getting his hat-trick, but that it was also great to see him work with Deeney to help him get his first goal of the match; the goal also helped to put one of the final nails in the head of Cardiff’s chances of a comeback. Javi Gracia noted that while Watford is playing amazingly, there’s always room to improve, which is what the team will have to focus on going forward.

How Tech Entrepreneur Eric Lefkofsky Is Helping Doctors Treat Cancer

Big Data has been used in many industries over the past several years but curiously wasn’t being used in the health care sector. Eric Lefkofsky, who has started several companies in the tech industry, decided to co-found a company that would use Big Data to help doctors treat their cancer patients using Big Data. This is Tempus and his company is helping to usher in using true precision medicine to bring about better patient outcomes for those who have cancer.

Co-founding this company in 2015, Eric Lefkofsky wanted to revolutionize how data was used in cancer treatments. His company built an enormous database that has all the medical data about a person with cancer including their clinical and molecular data. This data is analyzed using machine learning and gives doctors insights into what treatment will best work for each individual they are treating.

By being able to make more informed treatment decisions Eric Lefkofsky says that doctors will be able to design better treatment outcomes for their patients. The platform that Tempus developed uses thousands of data points in order to create relevant insights into what treatments a patient will best be served by. Eric Lefkofsky says his company isn’t an island, though. He has built partnerships with many academic institutions and hospitals in order to collect the vast amount of data it takes to build his company’s database. The genomic sequencing data, for instance, is analyzed by a team at the NYU School of Medicine.

Dan Bethelmy-Rada, the Global Brand President of L’Oreal

Dan Bethelmy-Rada, the Global Brand President of L’Oreal, a skin-care line firm; has worked for the firm for over 15 years. He recently got the promotion to become the Global Brand President in 2015. He is the youngest MDI General Manager and has accomplished a lot both for himself and the company. Bethelmy-Rada has excellent leadership qualities; he ensures that the firm’s employees are working together and accordingly. He also promotes new skills and uses them to expand the firm. Bethelmy-Rada has brought growth and profit during the time he has worked at the time. He has created marketing strategies for the firm and developed new beauty products. He is an ambitious and self-driven individual. Bethelmy-Rada ensures that employees constantly learn while working at the firm while advocating for diversity in the workplace.

Dan Bethelmy-Rada believes that there is enough time to grow and achieve your dreams. As an entrepreneur, there is no need in trying to accomplish all your plans at once. Schedule your time and perform them one by one. Entrepreneurs should learn regularly and use their knowledge and skills to come up with a new business plan. According to Bethelmy-Rada, business personnel should enjoy each moment he accomplishes something new. While growing as a business person, he worried a lot and was eager to succeed in something but, at the moment if he could reverse time he would have done things differently. He would have enjoyed making accomplishment, accepted mistakes and learned continuously. His advice to entrepreneurs is never comparing their success rate with that of other successful individuals.

Dan Bethelmy-Rada put some factors into consideration that enabled him to reach where he is today. Ambition is very crucial to success. While working on a business plan but extra effort into it and work ambitiously. Dedicate your time into working on your project. Bethelmy-Rada expects dedication and self-drive from his employees. He requires his employees to have accomplished something remarkable. As an entrepreneur scheduling your time is useful in performing tasks. A schedule once adhered to can help an individual undertake functions within a short time frame. Individuals that lack schedules are planning to fail.

 

Richard Liu, Founder and Entrepreneur of JD.com

Richard Liu is the owner of JD.com. JD.com headquarters is in Beijing. During the operation’s early years the company saw tremendous growth in its formative years. Within its inception in June 1998 the company had seen revenues in excess of $9 million USD by 2003. In January 2004, the company launched an online business website.

JD.com learned early on to take the middle man out of the eCommerce business. JD.com buys merchandise directly from the suppliers and reselling to its shopper’s base. In addition to being able to offer lower pricing to it’s consumer base, JD.com can verify the quality of products being sold.

Currently, JD.com is the nation’s biggest online direct sales company with the highest transaction sales and volume in the country.

Richard Liu studied at the People’s University of China in Beijing earning his Sociology degree. He continued his studies at the China Europe International Business School where he earned his EMBA degree.

view:https://finance.yahoo.com/news/richard-liu-high-flying-ceo-100429011.html

Carlos Alberto de Oliveira Successfully Invests in the Automobile Industry

Carlos Alberto de Oliveira is the founding father of CAOA which is the largest automobile assembly and Distribution Company in Brazil. This Firm was launched in the year 1997. Carlos Alberto de Oliveira a Brazilian physician and investor is the current chair of the board of directors at CAOA. He is a Doctor by profession but he had special interests in the automobile business.

Four decades ago, Ford Company of Campina Grande became bankrupt after selling a Ford Landau to Dr. Carlos Alberto de Oliveira which never reached him. He then initiated a proposal which required the Ford Dealership Company be passed to him to compensate him for the payment he had made for the Ford Landau that was never delivered. The proposal went through and the deal was sealed paving the way for the formation of CAOA. In a period of fewer than six years, CAOA had already established itself as one of the largest Ford Dealership company in Brazil under the leadership of Carlos Alberto de Oliveira.

In the year 1992, the Brazilian Government removed the import restriction law that prohibited the importation of vehicles. This opened a new business opportunity for CAOA which made it the official vehicle importer of French vehicles in Brazil. That year, CAOA achieved the highest sales volume ranking it number one in sales and number five in the Brazilian Automotive industry. The partnership between CAOA and French Renault, however, ended after a few years and CAOA started operating on its own.

In 1998, Dr. Carlos Alberto de Oliveira partnered with a Japanese company that manufactured Subaru vehicles. CAOA became the exclusive importer of the Subaru Brand from the Japanese Company. After this partnership, the sales of Subaru vehicles increased by three times in a period of less than one year.

In the following year, CAOA entered into another partnership with a Southern Korea Company where it started importing the Hyundai Cars. Before CAOA took over, two other Brazilian Companies had tried to represent the Southern Korea Company in the Brazilian Market but to no avail. One year after CAOA took over; the Hyundai brand became a hot cake in the Brazilian Market. Currently, CAOA has opened outlets in all regions in Brazil.

Find out more about CAOA: https://br.linkedin.com/in/carlos-alberto-de-oliveira-andrade-748352151

Guilherme Paulus- Expert Business Advisor

Guilherme Paulus is a big gun in the industry of management since he has been associated with the advisors’ group. He is aware of the pressures that employees go through and he knows how to handle these pressures wisely. It is important to mention that he is aware of the mindsets of the people who are interested in business, so he knows how to bring them to use. He is excellent in selecting people for their unique abilities and skills. Therefore, he never fails in undertaking major business decisions.

Currently, he is the chairman of CVC Brazil and GJP Hotel and Resorts. He is also a member of the Brazilian Tourism Council. All of this positions, Guilherme Paulus had earned by his hard work which has got him recognition in the country and the world.

Read more: Como o bilionário Guilherme Paulus pretende se tornar o maior hoteleiro do Brasil

Guilherme Paulus is one of his kind who can independently take decisions without consulting others. Although there are many great businessmen who are aware of the pitfalls associated with business, there are only few who know how to manage these things. The business leader is one such person who does not work in a stressful environment, but he firstly gets his mind out of such a mess. So, that he can perform his tasks in a better manner and this can be done by using few stress management techniques. He can make use of these skills to get maximum benefits in various areas of the business. This can be ensured by him once he knows how to go about it. He can manage the fundamental secrets of his business by identifying the basic skills that he has learned in a massive experience with corporate sectors.

Guilherme Paulus can be consulted for sound advice if one wants to get success in his business. He can be contacted for consultancy if one wants to know how he can achieve the benefits to help secure their businesses. It can be done only if they know how to become good in business and they need expert advice from someone who is experienced in this area. One needs to do this only if he gets access to someone who knows the business trades better than others. Guilherme Paulus seems to be a better choice for those people who know how to keep their businesses on track, and they can understand this only by contacting him for advice about his business.

See: https://en.everybodywiki.com/Guilherme_Paulus

Real Estate and Debt Expert Peter Briger, Success at Fortress Investment Group and philanthropy

Real estate and debt expert, Peter Briger is a humble, hardworking and dedicated investment professional. Currently, he serves as principal and co-chairman of Fortress Investment Group board of directors. Peter joined fortress investment group in 2002, four years after its inception. He became a co-chair in 2009 and has been in charge of private equity and real estate. Before joining Fortress, Peter Briger was working at Goldman Sachs and had distinctive roles, such as being in charge of Special Opportunities Fund for Asia. He has also served in several boards including, an advisory board of Linktone Ltd. Peter Briger holds an MBA from Wharton School of Business, the University of Pennsylvania and has a Bachelor of Arts from Princeton University. The business mogul began his career two decades ago while working for reputable companies such as at Goldman Sachs. Peter possess leadership skills and wealth of experience in asset management and investment. More about of Peter Briger at Bloomberg

Fortress investment group is a leading global investment and asset management firm controlling a portfolio of $65 billion. The diversified global investment firm with approximately $42.1 billion of assets under management. The company manages assets on behalf of 1750 individuals and institutional investors. As of September 30, 2018, there were 919 asset management employees and 209 investment professionals. Peter is the pillar to employee satisfaction and a symbol of success in the company.

Peter Briger is philanthropic and contributes to community initiatives and worthy causes. Peter is sitting in the Silicon Valley Leadership Council for the Global Fund for Children. Besides, he is also a member of the Council on Foreign Relations, an organization that works to promote foreign policy in the world. Briger also sits in the board of Caliber Schools, a network of charter schools that prepare students for higher education. He serves as a director at Tipping Point, an organization dedicated to serving low-income families in San Francisco He has also served as an advisor to International finance corporation in charge of distressed debts. In efforts to give back to the community, Peter Briger dedicate his experience and expertise for service to humanity and has mentored young people to a great extent.

Learn more: https://www1.salary.com/Peter-L-Briger-Jr-Salary-Bonus-Stock-Options-for-FORTRESS-INVESTMENT-GRP-LLC.html

 

DAMAC Owner Hussain Sajwani Is Now Building His Legacy In China

Hussain Sajwani has been ranked as one of the 100 most influential Arabs. He is the founder and Chairman of DAMAC Properties. His company is located in the UAE, and he maintains its headquarters in Dubai. Hussain has several decades of business experience, and his success as an entrepreneur started when he was a young boy. His father was also an entrepreneur, and Hussain credits much of his success to the years he spent working in the family business.

The DAMAC owner is a successful real estate developer, and his company is responsible for many thousands of residential and commercial properties built in the city of Dubai since early 2000. The company started small, and its initial projects were primarily small hotels. As the demand for real estate grew in Dubai, Hussain Sajwani started constructing luxury homes, a golf course and home community, towers, and luxury hotels in prime locations within the city. The DAMAC owner had a vision for what was to eventually become the acclaimed Dubai of today, and DAMAC Properties and Hussain have played a major role in its development and diversity.

Hussain attended the University of Washington on a government scholarship from the UAE. It was during these years that Hussain first discovered his interest in real estate. He worked part-time selling timeshares throughout college. Afterwards, he spent two years working in the financial industry before he started his first business.

Hussain Sajwani wanted to work for himself, and he started a catering business in the early 1980s. The business soon grew and expanded into several major markets, and quickly serving over 150,000 meals per day. Hussain Sajwani continues to own the prosperous catering business, and its service areas now include much of the Middle Eastern region, Africa, and the Commonwealth of Independent States.

The DAMAC owner has selected Asia as his next venture for his real estate projects, and he has already broken ground in China. Hussain Sajwani currently employees over 2000 people, and his plans for DAMAC include numerous other locations throughout the world.

Additional reading: https://www.damacproperties.com/ar/about-damac/csr/hussain-sajwani-damac-foundation

Sheldon Lavin and his contributions to the growth of OSI Group

Sheldon Lavin is the sitting president of the OSI Group of companies. He was a former investment banker and a meat mogul. The OSI Group of companies is a multinational food supplier boasting over 40 years of operation in the market and with branches all over across the globe.

Since he claimed the throne as the president of the OSI Group, the company has overseen a massive growth stretching from a small business enterprise supplying burgers to a global conglomerate with over 20,000 employees.

Despite being the president of the OSI Group, Sheldon Lavin too serves as the president of the OSI International foods Ltd and also the general trustee of Rush Medical Center as well as the Directing manager of the National Fish and Wildlife Foundation.

Sheldon Lavin is ranked among the most successful entrepreneurs in the globe possessing the business know-how and boasting adequate managerial skills needed to take a business premise to the next level. Lavin is a reputable professional possessing what it takes to build and manage business empires.

Sheldon Lavin operates large-scale financial undertakings necessary for accompany to maintain large food supply chains. To successfully achieve these undertakings, Lavin puts in place several factors into consideration, among these factors are the consumer tastes and preferences, resource scarcity and availability and technological advancements.

These factors are challenging to equate them in monetary terms, but Lavin always has solutions at his disposal, Sheldon Lavin seeks assistance from a bunch of professionals, disbursing responsibilities amongst the highly skilled staff of his company. This grants him the factual information necessary for making key decisions for the OSI Group of companies.

By the time Lavin took over as the president of the OSI Group of companies, the company had a bad reputation and a bad image in Northern America and across Europe, but since he took over, he is breaking the norms and working towards improving the company’s reputation and image. To achieve this, he gives back to the community. By so doing, Lavin invests company’s funds to fund environmental sustainability practices, thus becoming a reputable role model for other entrepreneurs.

Lavin’s leadership and managerial prowess have seen him be crowned with many awards. He awarded for his philanthropist efforts. He is a charitable man who donates money to the Ronald McDonald House Foundation regularly. A non-profitable organization is providing social amenities and basic needs to families fighting life-terminating ailments. Lavin is passionate to help families globally.