Carlos Alberto de Oliveira Successfully Invests in the Automobile Industry

Carlos Alberto de Oliveira is the founding father of CAOA which is the largest automobile assembly and Distribution Company in Brazil. This Firm was launched in the year 1997. Carlos Alberto de Oliveira a Brazilian physician and investor is the current chair of the board of directors at CAOA. He is a Doctor by profession but he had special interests in the automobile business.

Four decades ago, Ford Company of Campina Grande became bankrupt after selling a Ford Landau to Dr. Carlos Alberto de Oliveira which never reached him. He then initiated a proposal which required the Ford Dealership Company be passed to him to compensate him for the payment he had made for the Ford Landau that was never delivered. The proposal went through and the deal was sealed paving the way for the formation of CAOA. In a period of fewer than six years, CAOA had already established itself as one of the largest Ford Dealership company in Brazil under the leadership of Carlos Alberto de Oliveira.

In the year 1992, the Brazilian Government removed the import restriction law that prohibited the importation of vehicles. This opened a new business opportunity for CAOA which made it the official vehicle importer of French vehicles in Brazil. That year, CAOA achieved the highest sales volume ranking it number one in sales and number five in the Brazilian Automotive industry. The partnership between CAOA and French Renault, however, ended after a few years and CAOA started operating on its own.

In 1998, Dr. Carlos Alberto de Oliveira partnered with a Japanese company that manufactured Subaru vehicles. CAOA became the exclusive importer of the Subaru Brand from the Japanese Company. After this partnership, the sales of Subaru vehicles increased by three times in a period of less than one year.

In the following year, CAOA entered into another partnership with a Southern Korea Company where it started importing the Hyundai Cars. Before CAOA took over, two other Brazilian Companies had tried to represent the Southern Korea Company in the Brazilian Market but to no avail. One year after CAOA took over; the Hyundai brand became a hot cake in the Brazilian Market. Currently, CAOA has opened outlets in all regions in Brazil.

Find out more about CAOA: https://br.linkedin.com/in/carlos-alberto-de-oliveira-andrade-748352151

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